BCT International Names Pam Gonzalez Director of Marketing
BCT, a wholesaler of short-run, full-color, raised and flat offset commercial stationery products, has officially announced Pam Gonzalez as their new Director of Marketing. Pam will be responsible for conceiving and executing marketing strategies and tactics that drive growth. In addition, she will help overall branding development and messaging in the marketplace by identifying and tracking key metrics. BCT is looking to expand its marketing efforts and provide a strong presence across the United States and Canada.
“I’m excited for Pam said Bruce Mars, President of BCT. Her integrated marketing experience and skill set around modern, scalable marketing methods as well as her background in graphic design will allow us to capitalize on the strengths of BCT as we continue to innovate and grow.”
Pam has been with BCT since 2015 in the role of marketing manager. She was responsible for developing and executing all corporate marketing efforts as well as corporate administrative duties and project management.
Pam holds a Bachelors of Fine Arts in Graphic Design from Miami International University of Art and Design as well as a Master of Science in Marketing from Florida International University and has over 5 years’ experience in the print industry.
The preceding press release was provided by a company unaffiliated with IPG. The views expressed within do not directly reflect the thoughts or opinions of IPG.