ACUP Webinar Draws Large Crowd
DESPITE THE cancellation of the ACUP conference, ACUP lived on this year in a Webinar that attracted more than 100 in-plant managers from around the world. IPG partnered with the Association of College and University Printers to bring about the event, held on what would have been the last day of the ACUP conference.
Three of the speakers who were scheduled to talk at ACUP gave their presentations online. Then, to replicate some of the free-flowing shop talk that is ACUP's hallmark, three past ACUP hosts held a lively roundtable discussion about the latest developments in their shops.
The Webinar's attendee list was impressive, with managers tuning in from as far away as Scotland, Newfoundland and Alaska. Questions poured in for the speakers.
The 90-minute Webinar was sponsored by Avanti, HP, Océ, Presstek, Ricoh and Technifold and moderated by IPG Editor Bob Neubauer along with ACUP President Richard Griffin.
The first speaker was Dwayne Magee, director of the Messiah College Press, in Grantham, Pa. His presentation on "Instilling Drive, Spirit and Enthusiasm in your Employees" included ideas on how to motivate employees by helping them understand the significance of their work. His in-plant invites customers to production meetings to explain how the in-plant's work inspires their work—for example, how a booklet the shop produced helps teach children in a Third World country.
Griffin spoke next, revealing "The Secret of Good Customer Service." The director of Printing at Central Piedmont Community College related the story of Howard the piano technician. Griffin encountered Howard once and was impressed by how, even though he was not a salesman, he took the time to understand his customers' needs, gave them his undivided attention and knew exactly what he was talking about. That led to Griffin's central point about what makes a great customer service provider:
Bob has served as editor of In-plant Impressions since October of 1994. Prior to that he served for three years as managing editor of Printing Impressions, a commercial printing publication. Mr. Neubauer is very active in the U.S. in-plant industry. He attends all the major in-plant conferences and has visited nearly 170 in-plant operations around the world. He has given presentations to numerous in-plant groups in the U.S., Canada and Australia, including the Association of College and University Printers and the In-plant Printing and Mailing Association. He also coordinates the annual In-Print contest, cosponsored by IPMA and In-plant Impressions.