In-plant Awareness Week

Next week is In-plant Awareness Week, an event created by the In-plant Printing and Mailing Association to promote the value of in-plants.

In-plants are encouraged to make a special effort to publicize their capabilities to others in their organization and to recognize and encourage in-plant employees. Some tips from the IPMA Web site:

• Have your service staff personally call customers and ask them how they can better serve them in the future.

• Invite a select group of your best customers for lunch so they can meet your staff on a casual basis.

• Publicize your departmental statistics by creating an annual report or by displaying the statistics in some type of display case or on a prominent wall.

• Have customer drawings every day for small prizes.

• Identify a “customer of the day” and give them a certificate for being a good customer.

Learn more here: www.ipma.org/IPAW2004.html