A Class Act
It was a moment that brought tears to many eyes and a standing ovation from the entire crowd at last week's IPMA conference.
Each year, the In-plant Printing and Mailing Association holds a 50/50 raffle, with the proceeds going to its Brahney scholarship fund. This year, after the sudden death of long-time member Lora Geionety, the group decided to donate the money to Ms. Geionety's children. This move spurred active ticket sales that surpassed the goal.
By the time the drawing was held to see who would win half of the proceeds, about $2,000 had been collected. The holder of the winning ticket was a first-time attendee, Joe Ferrora from Excellus Blue Cross & Blue Shield, in Rochester. He strode onto the stage to claim his prize, but rather than accept the handful of cash offered to him, he asked the association to donate all of it to the family of Ms. Geionety, a woman he never met.
It was a show of class that made everyone in the room proud and reflected the generosity that Lora Geionety always showed others.