GPO Lauded for Creativity
The U.S. Government Printing Office (GPO) has been honored with two Hermes Creative Awards from the Association of Marketing and Communication Professionals. GPO’s 2008 Annual Report won a Platinum Award, the highest honor in the annual report category. A team is tasked with reporting GPO’s financial statements and creating a theme around an agency initiative for the annual report. For 2008, the team highlighted ways employees are practicing sustainable environmental stewardship in written and video formats.
The Public Relations Plan for the launch of GPO’s Federal Digital System (FDsys) won a Gold Award in the Public Relations Plan category. FDsys is a system that gives the public a one-stop site to authentic, published Government information. The system is a major agency initiative and has been under development for five years. The launch of the system was covered by national, Capitol Hill and local media outlets.
More than 3,700 corporations, government agencies, advertising agencies, public relations firms and design shops competed in this international competition. Coca-Cola, The Walt Disney Company, Burger King and NASA are some of the other companies and agencies who received awards. A Hermes Creative Award went to those who have displayed a high standard of excellence in the concept of writing and design of traditional and emerging media.