New Xerox Press Prints Specialty Embellishments in One Pass

Though you may have seen Xerox in the headlines for different reasons lately, the company is continuing to introduce new technology. Yesterday it announced a new a high-speed, six-station digital color press that combines four-color printing with up to two specialty dry inks in one printing pass. Called the Xerox Iridesse Production Press, it can print metallic gold or silver dry ink, CMYK and clear dry ink in a single pass.

“Iridesse can do things no other digital production press can do, but it’s what it can do for our customers that’s most important,” says Ragni Mehta, VP and GM of Xerox's Cut Sheet Business. “We created the press to produce these special effects and digital enhancements cost effectively and in a simplified workflow so our customers can seize the market opportunity and grow their businesses.”

With two inline specialty dry ink stations, the Iridesse lets customers create lucrative applications with spot colors, metallic and mixed metallic gradients, and specialty enhancements. Gold and silver dry metallic inks can be used on their own or layered under or over CMYK to create unique iridescent palettes. A layer of clear dry ink can be added for an extra touch of dimension or texture.

Xerox FreeFlow Core’s pre-built workflows enable print providers to automatically and selectively transform text and graphics for printing gold and silver without editing the source documents.

Printing at speeds up to 120 ppm, the press can run stocks from 52 -400 gsm. The High Definition Emulsion Aggregate (HD EA) Toner process results in the optimal particle size to deliver lower gloss, smooth tints and fine detail more consistently.

Two Dual Advanced High Capacity Feeders, Bypass and Inserter options let customers run up to eight different stocks in a single job, or do production runs with a total of 12,500 sheets. The Xerox EX-P 6 Print Server by Fiery enables customers to create customized workflows for metallic applications with advanced RIP capabilities and color management tools.

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