Business Management - Marketing/Sales

Ithaca Newspaper Highlights In-plant in Video
February 20, 2019 at 12:20 pm

The Ithaca College Center for Print Production got a great PR boost recently when the college newspaper, The Ithacan, produced a very professional video touting the in-plant's capabilities as part of its #ICHowItWorks series of videos.

Educating Customers for Inkjet Success
February 19, 2019 at 8:41 am

In this this webinar, you will hear from industry experts on how to avoid making common mistakes that new inkjet users make.

How to Prep Your Customers for a Price Hike
February 15, 2019 at 12:44 pm

There’s something about a price increase that makes a printing sales rep wish he had listened to his mother and become a doctor. Here are a few rules and helpful suggestions for when that time comes.

More Time to Promote Your In-plant
January 11, 2019 at 10:53 am

If you thought it was too late to enter your in-plant's work in the In-Print contest, think again. The deadline was extended until Feb. 28. You owe it to your staff to show off their hard work. Here's why you shouldn't miss this opportunity.