Pre-Press - Proofing
Asked to list the top five color and prepress challenges he addresses in wide-format shops, Jim Raffel, color management consultant/trainer and CEO of Colorcasters, offered the following.
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His first product was Adobe PostScript, which sparked the desktop publishing revolution. PostScript profoundly disrupted the typesetting industry, as well as altered overall prepress and print production workflows. Chuck Geschke also co-created the PDF (Portable Document Format), Acrobat, Illustrator, and Photoshop software programs.
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At the World Bank, we certainly needed to do some major adapting if we were to continue successfully serving our customers. Our main concern was the large distance between our operational groups. To address this new reality, we decided to embrace the challenge of overhauling our workflow. As a result, we have implemented a good number of systems and technological tools that will help us take our operation into the future.
MONITOR SOFT proofing allows many benefits in terms of time and convenience. With the current economic challenges, all printers must look at ways to increase efficiencies. Soft proofing and online collaboration were obvious solutions even before the current financial meltdown, and now the case for soft proofing is even more compelling.
SOFT PROOFING seems to be causing at least some degree of discomfort in the in-plant world. Should we be offering it? How do we do it? What exactly is it? We use soft proofing a lot at the University of Missouri. Our designers and a good number of our customers really like it. We send PDF proofs to customers during the design stage. Our designer exports the job file into a PDF as soon as it is designed and sends it to the customer. Soft proofs save customers money on one or possibly multiple sets of proofs. For example, the least