Software - VDP

Brewery Prints Direct to Bottles
August 28, 2015 at 9:23 am

By printing directly onto beer bottles, an innovative brewery is able to personalize and customize its products

Muller Martini Enhances VDP
April 3, 2015

As the use of variable data printing continues to expand, Muller Martini has released new VDP modules that seamlessly integrate into the SigmaLine, the company's digital book production system.

Cross-Media: an Overlooked Opportunity for In-plants?
November 1, 2013

As in-plants seek new service and product offerings to maintain their relevance to customers within their parent organizations, one service that should not be overlooked is cross-media marketing. Once implemented, it can allow them to capture a larger portion of their customers' total communications­—not just print.

The Cloud and Mobile Demystified
August 1, 2013

More and more businesses are adopting cloud-based and mobile technologies to perform their business functions. These technologies can help streamline processes, save your company money and reduce the amount of on-site IT staffing you need.

From the Editor: Thinking About Tomorrow
February 1, 2013

When I ponder the future of in-plants, I generally see it through the eyes of the forward-thinking managers I've met—the ones constantly adding services and contemplating new ways to help their customers.

Add Value with Variable Data
December 1, 2012

In-plants that have not invested in VDP should consider the value-added service opportunities that it has to offer. Integrating variable data services within existing production operations allows in-plants to offer faster turnaround times and reduce the costs associated with outsourcing jobs that require personalization. Having a VDP solution will allow them to stay relevant and serve the printing needs of multiple departments within their organization.

ACUP Energizes Harrisburg
June 1, 2012

Held in the sleepy state capital of Harrisburg, Pa., in late April, the 47th annual Association of College and University Printers conference brought together nearly 100 higher-ed in-plant managers from all corners of the country—and from four other countries.

Crossing Over
May 1, 2012

By developing and offering cross-media services, an in-plant can bolster its reputation, revenues, and long-term relevance. Getting into cross-media often isn’t expensive or difficult. For example, Quick Response (QR) codes can be created easily, even using free software. And by enhancing capabilities, an in-plant sells itself to its customers.