The Inkjet Journey: Commercial Print & Direct Mail
Sponsored by: Canon Solutions America
Speakers: Michael T. Kellogg, Chief Executive Officer, Century Direct, LLC and John Gaspari, Sr. Vice President Operations, SPC
The migration to sheetfed and webfed production inkjet press adoption can take many paths when it comes to commercial, direct mail, and other printing applications. For many print providers, it means transitioning existing work from their digital toner output devices and/or converting former offset printing jobs over to the inherent advantages that inkjet printing provides. And, for others, it means the enablement of brand-new product applications.
During this webinar, our diverse panel of print services providers — who produce different products and serve a range of market verticals — will share their real-life experiences of their inkjet press adoption journeys, including their ROI purchasing analysis, end-to-end workflow requirements, cost savings, and much more.
You will learn:
- Productivity benefits of inkjet over digital toner and offset for various product applications
- Key considerations that need to be made when adding production inkjet printing capabilities
- How these print providers were able to differentiate themselves in the marketplace
Sponsored by Canon Solutions America
Click here to view this free webinar today!
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