Brother, Can You Spare A Press
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Johnson recognizes this may mean restructuring how the staff works together, but in the interest of securing high-quality employees for the future, he says, it just might be worth it.
Getting The Word Out
Dave Robison has a seemingly less thorny solution: Better PR.
"In Silicon Valley, we're inundated with what's new in computers," says Robison, a graphic arts instructor at the Center for Training and Careers in San Jose, Calif. "There is much less publicity about new and exciting things in printing."
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