Google’s 'Paperless' Initiative Blasted...Twice
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PIA's letter is even more pointed: "Inferring that going digital is better for the environment is not only inaccurate, it is irresponsible," wrote Michael Makin, president and CEO of PIA. "The printing industry and the products it produces has been at the forefront of sustainability...Electronic devices, such as those used by Google and its partners in the Go Paperless Initiative, require the mining and refining of dozens of minerals and metals, as well as the use of plastics, hydrocarbon solvents, and other non-renewable resources. For Google to call for a paperless world to save the environment is hypocritical to say the least."
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