Brendan Menapace
Brendan is the content director for ASI’s Print & Promo Marketing media brand, which brings together the promotional products, apparel, commercial print and product decoration industries. His coverage includes in-depth company and personal profiles, trend pieces, and multimedia content.
Here is how the owner of a branded merchandise printing company saw the opportunity for business thanks to the Philadelphia Eagles.
There is enormous sales potential in the educational vertical within promotional products. You just need to know where to start.
An illegal pot shop in the Sheepshead Bay neighborhood of Brooklyn, shut down by the New York City Sheriff's Office, was printing its own packaging and labels for products.
A highway sign on I-95 temporarily guided drivers on I-95 to ‘Cenrtal Phila,’ until it was fixed by PennDOT.
We attended the recent Promotional Products Association International Expo to study trends in the promo business. Here is what we learned.
Peach Fuzz is a color? Apparently so, according to Pantone, which calls it "a bright, warm shade" that "captures our desire to nurture ourselves and others."
Embracing new opportunities, SinaLite expands its business by adding promotional products to its catalog, demonstrating the benefits of diversification and offering a comprehensive solution to customers’ needs.
Selling promo products has been a tremendously successful business for Deer Valley Unified School District Print Services. We caught up with the managers during the recent PPAI Expo to learn the secrets of their success.
UPS workers are demanding higher pay for tough working conditions, leading up to a contract negotiation next spring that is set to expire, creating the threat of a strike.
The FTC issued a fine against the apparel brand Lions Not Sheep for replacing its "Made in China" labels with "Made in USA" labels. The FTC has begun cracking down on these claims as it enforces a new rule that tightens Made in USA labeling requirements.















