Brendan Menapace

Brendan Menapace

Brendan Menapace is the content director for Promo+Promo Marketing.

The Changing Promo Products Business

We attended the recent Promotional Products Association International Expo to study trends in the promo business. Here is what we learned.

Pantone Announces 2024 Color of the Year

Peach Fuzz is a color? Apparently so, according to Pantone, which calls it "a bright, warm shade" that "captures our desire to nurture ourselves and others."

The Possibility of a UPS Strike Looms Over 2023

UPS workers are demanding higher pay for tough working conditions, leading up to a contract negotiation next spring that is set to expire, creating the threat of a strike.

FTC Fines Apparel Brand $211K for False 'Made in USA' Labels

The FTC issued a fine against the apparel brand Lions Not Sheep for replacing its "Made in China" labels with "Made in USA" labels. The FTC has begun cracking down on these claims as it enforces a new rule that tightens Made in USA labeling requirements.

Getting into the Promo Products Business

Selling promotional products can be a great revenue generator for your in-plant. But, the journey to becoming a promo products distributor isn’t something that happens overnight. It takes a lot of work, a lot of research, and a good bit of patience.

Pantone Announces 2022 Color of the Year: Very Peri

Pantone has revealed its 2022 Color of the Year: Very Peri, a bluish purple that Pantone says "displays a carefree confidence and a daring curiosity that animates our creative spirit."

Turning Air Pollution Into Screen Printing Ink

Pangaia has taken the sustainable sweatshirt to new heights by using ink made from air pollution. The stylish comfort wear line already uses minimal ink for small logos on the products’ chest or hip. And what little ink it does use is made from turning carbon emissions into what the company calls “Air-Ink.”

Pantone Announces Color of the Year

Pantone announced its 2020 Color of the Year as Classic Blue. The announcement comes with a multi-sensory component of the selection, with accompanying touch, scent, taste and sounds related to Classic Blue and what it represents.