Industry News

When designing self-mailers for direct mail campaigns, designers should familiarize themselves with USPS regulations to maintain creativity and optimize postage rates. Here are seven strategies that can be implemented for an effective campaign.

Mark Subers discusses how the PRINTING United Expo delivers value and opportunity to all printing industry segments.

Marketing Mail revenue decreased $333 million, or 8.8%, on a volume decline of 2.6 billion pieces, or 16%, compared to the same quarter last year.

Many in-plants are short staffed these days, requiring managers to work on the shop floor more often. Even some of the most senior directors are pitching in.

The color pink and the Barbie movie have left an indelible mark on our collective consciousness. Therefore, we wanted to know how different the solid ink color is from the CMYK build of that color. Here is what we discovered.

IST America is set to exhibit at PRINTING United Expo in Atlanta, Georgia, taking place Oct.18-20. At IST America's independent booth, attendees will have the opportunity to discuss UV system applications and integration with the company's experts.

The trade show and events magazine Trade Show Executive (TSE) featured Ford Bowers, CEO of PRINTING United Alliance, and Mark Subers, president – events, to discuss the success of the PRINTING United Expo.

This publication will provide you with a reference guide to current wide-format inkjet printer models.

Last week’s IPMA Road Show included a tour of not only Oregon State University Printing & Mailing Services but a bus trip to the state capital of Salem for a visit to the State of Oregon’s in-plant.

Offering customized online storefronts is becoming a mandatory ingredient to enhance customer experiences, build loyalty, automate processes, and create “sticky” business.