Consolidation Saves Big Money
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In our story, Luzzo discusses the four key elements responsible for the success of this initiative:
- Having a clear vision of what DPS was trying to accomplish.
- Communicating the plan to both DPS’ associates and business partners.
- Involving vendors.
- Getting executive management support.
“We had sold and presold this plan up through the levels of executive management here,” says Luzzo in IPG's cover story. “Just in case we ran into any resistance across the firm, we would have support at the executive level.”
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