Business Management - Sustainability
Two Sides has successfully engaged with 441 companies worldwide to remove or change unsubstantiated and misleading environmental claims such as “go green – go paperless” and “save trees” made by some of the world’s largest corporations as they encourage their customers to switch from paper to lower-cost electronic bills and statements.
Two Sides research, carried out by Toluna, reveals that consumers are concerned about the environment, but there are some obvious gaps between consumer environmental perceptions and facts.
Sustainability stories are on the agenda at the Sustainability Strategies Luncheon: Inside and Out, hosted by the Specialty Graphic Imaging Association on Oct. 23 at PRINTING United (Dallas, October 23 - 25). However, these aren’t the “sustainability journey” stories commonly heard at such events.
According to the March 2019 Printing-Writing Monthly report from AF&PA, total printing-writing paper shipments decreased 10% in March compared to March 2018. U.S. purchases of total printing-writing papers declined 5% in March compared to the same month last year. Total printing-writing paper inventory levels increased 1% from February 2019.
By integrating Two Sides materials into the school's curriculum, the faculty educates Digital Media students on the importance of the paper and print industry and the unique sustainable features of paper products.
Large companies are turning to paper as an alternative to plastic packaging and more packaging suppliers are investing in research to make paper as practical as plastic. Here are some reasons why paper fits into the circular economy model.
According to a recent campaign from the Canada Revenue Agency, stressing the environmental benefits of going paperless has little impact on the consumer’s choice for switching from paper to online options.
One of Two Sides’ key resources, the Print and Paper Myths and Facts booklet, has been updated with recent facts and references from the U.S. and Canada. Version 4 of the booklet includes six Myths and Facts related to the key environmental and social features of print and paper.
Environmental concerns have caused an increasing number of companies to seek alternatives to plastic.