A Growing Opportunity
Wide-format printing has taken off in the in-plant market. According to a recent IPG survey, more than 65 percent of all in-plants are now handling wide-format printing, many using more than one device. They’re printing everything from posters and signage to window clings and vehicle wraps.
Once they have added a wide-format printer, in-plant managers report that the business quickly grows as departments find new applications. The ever expanding variety of new substrates is opening up even more opportunities to create new wide-format products, contributing to the growth of wide-format printing among in-plants.
Nearly 190 in-plants responded to our recent industry survey. Here are some of the results.