PRINTING United Alliance Joins Keep US Posted Effort to Renew its Investment in Promoting the Value of Mail

PRINTING United Alliance, the most comprehensive member-based printing and graphic arts association in the U.S., today announces that it has made a $10,000 investment as a first-year supporter in the new Keep US Posted public affairs campaign to promote the value of mail. This announcement was made in conjunction with a recent members-only PRINTING United Alliance “Ask the Experts” webinar. PRINTING United Alliance is one of nearly a dozen organizations to sign on to the new Keep US Posted initiative.

Keep US Posted engages industry, consumers, and elected officials in an effort to achieve the long-term stability and affordability of the U.S. Postal Service. Its ultimate goal is strengthening the print and mailing industries to successfully advocate for a healthy mail system. Keep US Posted is the only group focused solely on representing the interests of market-dominant mailers.

Under the leadership of former Congressman Kevin Yoder (R-Kan.), who worked on postal issues during his four terms in the U.S. House of Representatives, Keep US Posted is already building a base of grassroots advocates and encouraging members of Congress to “connect the dots” on mail’s societal and economic value.

“The printing industry has a long history of advocating for postal reform on Capitol Hill, and while we’ve achieved intermittent victories, there’s been a lack of sustained attention to these issues by Congress,” says Ford Bowers, CEO, PRINTING United Alliance. “Our members rightly suffer from ‘postal reform fatigue’ after seeing the policy fights drag on and on. Keep US Posted offers a fresh approach to broadening the support for postal reform from an insular industry conversation to one that engages consumers who can appeal to Congress in a new way. We can all benefit from this reboot and are committed to helping Keep US Posted be successful in its mission.

“We’re proud to be an early supporter and have made a sizeable investment to ensure its ability to hit the ground running. PRINTING United Alliance members are encouraged to learn more about the campaign through our webinars and publications, and to consider making their own corporate investments in Keep US Posted to help power its success.”

Yoder proudly welcomes the support of PRINTING United Alliance, recognizing the printing industry for its “excellent reputation for delivering strong grassroots advocacy in support of postal reform and its invaluable contributions toward the long-term ground game on Capitol Hill. We are grateful to have similar support for the Keep US Posted effort to shine a light on our nation’s need for a healthy, vibrant, and affordable mail system.

“The generous support from PRINTING United Alliance,” Yoder acknowledges, “helps Keep US Posted continue to engage Americans and generate the public affairs support needed to better connect members of Congress with the value of mail. Our campaign is critical to moving the needle on legislative and regulatory efforts critical to the mailing economy.”

How to Become Involved
Stay updated with the latest Keep US Posted initiative by visiting KeepUSPosted.org and clicking “Get Involved” to join the campaign as an individual. If your organization is interested in joining Keep US Posted, visit keepusposted.org/join and complete the form. Additionally, the Alliance invites everyone to follow campaign developments on the Keep US Posted Facebook and Twitter accounts.

Join PRINTING United Alliance
For more information about PRINTING United Alliance on how to engage with key industry efforts such as Keep US Posted, as well as to take advantage of vast membership benefits, including direct access to leading industry experts, services, programs, and more, visit printing.org/join.

About PRINTING United Alliance  
PRINTING United Alliance is the most comprehensive member-based printing and graphic arts association in the United States, comprised of the vast communities which it represents. The Alliance serves industry professionals across market segments with preeminent education, training, workshops, events, research, government and legislative representation, safety, and environmental sustainability guidance, as well as resources from the leading media company in the industry – NAPCO Media. Now a division of PRINTING United Alliance, Idealliance is the global leader in standards training and certification for printing and graphic arts operations across the entire industry supply chain.

PRINTING United Alliance also produces the PRINTING United Expo, the most influential days in printing. The expansive display of technology and supplies, education, programming, and services are showcased to the industry at large, and represents all market segments in one easily accessed place.