PRINTING United Making Waves in Printing Industry
Last week marked the official end of the SGIA Expo and the beginning of something new. PRINTING United – a new, expanded trade show event focusing on the opportunities presented by the convergence of printing technologies and markets – will replace the SGIA Expo next year when it heads to Dallas, Texas, from Oct. 23-25.
Although it's a year away, PRINTING United has been lauded as an event that's being driven by industry convergence. Wide Format Online, an Australian-based, wide-format printing news resource, wrote the following in a commentary earlier this week:
What I like about this initiative is that the SGIA and NAPCO Media are unafraid to proudly extol ‘I’m in Printing.’ In recognising convergence as the driver and not just a trend, they can deliver some powerful medicine to both established commercial print businesses and new digital ones. Convergence needn’t be a collision course – ‘co-mergence’ could be the portmanteau perhaps?
