Value-added Services - Promotional Product Sales

The Changing Promo Products Business
March 6, 2024 at 10:56 am

We attended the recent Promotional Products Association International Expo to study trends in the promo business. Here is what we learned.

Do-It-Yourself Promo
March 6, 2024 at 10:51 am

Selling promotional products is a growing business at in-plants. For some shops, producing promo items themselves using dye-sublimation, engraving, and flatbed printing equipment is working well.

ACUP Lesson: Marketing With Stickers
April 12, 2023 at 9:42 am

At the recent Association of College and University Printers conference, two managers from Oregon State University’s in-plant discussed how stickers have brought their shop a flood of attention.

Promo Products Prove Profitable for School District In-plant
March 22, 2023 at 10:31 am

Selling promo products has been a tremendously successful business for Deer Valley Unified School District Print Services. We caught up with the managers during the recent PPAI Expo to learn the secrets of their success.

IPMA-Swagforce Partnership Helps In-plants Start Selling Promo Products
March 1, 2023 at 10:49 am

Selling promotional products is a growing service for in-plants. For those that want to but have had trouble getting starting, a new partnership between the In-plant Printing and Mailing Association (IPMA) and Swagforce may finally provide an entry into this lucrative market.

Print Directly Onto Drinkware With Cylindrical Inkjet Printers
December 1, 2022 at 5:06 pm

Inkcups brought its Helix cylindrical inkjet printers to PRINTING United Expo. Learn how your in-plant can utilize direct-to-shape printing technology to print onto glassware, stadium cups, shot glasses, water bottles, candles, and more.

Free In-plant Forums at Expo Almost at Capacity
September 19, 2022 at 12:39 pm

During PRINTING United Expo in Las Vegas next month, In-plant Impressions will once again host our popular In-plant Forums to bring in-plant managers together to network and learn about new opportunities while enjoying free breakfast and lunch.

How to Get Started Selling Promo Products
February 4, 2022 at 10:53 am

Many of the customers coming to you for printing are already using promotional products they’re buying elsewhere. Why should your in-plant lose out on this business? Here are some tips for getting started.