Value-added Services - Promotional Product Sales

We attended the recent Promotional Products Association International Expo to study trends in the promo business. Here is what we learned.

Selling promotional products is a growing business at in-plants. For some shops, producing promo items themselves using dye-sublimation, engraving, and flatbed printing equipment is working well.

Embracing new opportunities, SinaLite expands its business by adding promotional products to its catalog, demonstrating the benefits of diversification and offering a comprehensive solution to customers’ needs.

At the recent Association of College and University Printers conference, two managers from Oregon State University’s in-plant discussed how stickers have brought their shop a flood of attention.

Selling promo products has been a tremendously successful business for Deer Valley Unified School District Print Services. We caught up with the managers during the recent PPAI Expo to learn the secrets of their success.

Selling promotional products is a growing service for in-plants. For those that want to but have had trouble getting starting, a new partnership between the In-plant Printing and Mailing Association (IPMA) and Swagforce may finally provide an entry into this lucrative market.

Inkcups brought its Helix cylindrical inkjet printers to PRINTING United Expo. Learn how your in-plant can utilize direct-to-shape printing technology to print onto glassware, stadium cups, shot glasses, water bottles, candles, and more.

During PRINTING United Expo in Las Vegas next month, In-plant Impressions will once again host our popular In-plant Forums to bring in-plant managers together to network and learn about new opportunities while enjoying free breakfast and lunch.

Many of the customers coming to you for printing are already using promotional products they’re buying elsewhere. Why should your in-plant lose out on this business? Here are some tips for getting started.

As director of Purchasing, Mail and Printing Solutions at Franklin University, Bob Donahue gets a look at the work procured outside.