Using AI to Support Your In-plant

By Bob Neubauer

In a new blog post on the RSA site, Consultant Howie Fenton discusses how in-plants might make use of Artificial Intelligence (AI) to improve their businesses. He notes that ChatGPT could serve as a tool for automating customer interactions, especially when traditional methods like email or social media prove burdensome.

“Consider using ChatGPT to create an enriched customer service ecosystem that includes detailed responses to frequently asked questions on a variety of topics—ranging from how to get quotes to shipping options,” Fenton writes.

In his blog, he tackles thorny issues like plagiarism and ChatGPT’s struggle with accuracy, urging managers to be cautious in their use of AI. Read the full blog post here.

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Howie Fenton

Bob Neubauer Author's page

Bob has served as editor of In-plant Impressions since October of 1994. Prior to that he served for three years as managing editor of Printing Impressions, a commercial printing publication. Mr. Neubauer is very active in the U.S. in-plant industry. He attends all the major in-plant conferences and has visited more than 170 in-plant operations around the world. He has given presentations to numerous in-plant groups in the U.S., Canada and Australia, including the Association of College and University Printers and the In-plant Printing and Mailing Association. He also coordinates the annual In-Print contest, co-sponsored by IPMA and In-plant Impressions.