Business Management - Marketing/Sales

I've heard the term "Under the Radar" a number of times over the years when speaking with in-plant managers. Often, it comes up after I offer to write an article about a noteworthy in-plant, and the reluctant manager says, "Thanks, but we're not looking for any publicity. We're trying to fly under the radar."

Assess the state of the industry and identify the best practices for successfully making the transition into cross-media.

The in-plant customer can be an enigma—aware of the in-plant's existence while at the same time ignoring it entirely. More times than not, this attitude is born of perceptions that are usually inaccurate.

The fundamentals of sales never change. What worked well yesterday works well today. But what worked well back then? Find out in this week's Short Attention Span Webinar, sponsored by www.thesaleschallenge.com.

Improve your efficiency and productivity by watching this week's Short Attention Span Webinar, sponsored by www.thesaleschallenge.com.

Besides declining print volumes, shrinking budgets and the many other demands facing today's in-plants, University of Minnesota Printing Services faces a special challenge: the in-plant operates in Minneapolis-Saint Paul, the largest metropolitan area in a state where printing is manufacturing's second-largest sector.

For every dollar spent on print another $20 is spent using it. Find out how to use this fact to gain more appointments and more sales in this week's Short Attention Span Webinar, sponsored by www.thesaleschallenge.com.

Among the many distractions known as Social Media lies a useful tool for salespeople. Learn how to benefit from LinkedIn in this week's Short Attention Span Webinar, sponsored by www.thesaleschallenge.com.

Think your age-old customer service program is good enough? Think again. Show your customers how much you care — or you might be shown the door.

It's time to grab a broom and a bottle of Windex and get your selling efforts ready for a spring push. Ideas for clearing out the cobwebs can be found in this week's Short Attention Span Webinar, with Bill Farquharson and Kelly Mallozzi, sponsored by www.thesaleschallenge.com.