Beginning July 9, 2023, postage rates will increase for the second time this year. Therefore, it's time to get creative with direct mail. Make the most of it with these special programs and promotions provided by the USPS to save on postage for the rest of the year.
The future of direct mail has never looked brighter. 67% of marketers say direct mail delivers the best ROI of any channel they use. But to tap into this demand, you have to automate.
Failure to agree on a technical fix to the bill has pushed further discussion in the Senate to February 28. PRINTING United Alliance advocates for the swift passage of this critical legislation.
The USPS released its long-anticipated 10-year strategic plan this week and it’s a decidedly mixed bag for the commercial mailing sector, a supply chain that includes printing and packaging, and one that in 2019 generated an estimated $1.6 trillion in sales.
Well planned, executed, and shared audits improve compliance, service, and expectations. Here is what you need to know.
Depending upon which experts you heed, the U.S. Postal Service is either a few months away from insolvency or it’s in no danger of running out of cash any time soon. Let's look at facts about what’s going on with this agency that’s so central to American life.
We've heard a lot on the news about essential businesses during COVID-19, but one we all count on that is not mentioned much is the USPS. The Postal Service, like many of us, have been greatly impacted by this crisis, and so has direct mail marketing in general.
The Coalition for a 21st Century Postal Service, which represents the printing and mailing industries, wants Congress to retain the 2006 Postal Accountability and Enhancement Act that determines and sets price caps on the Postal Regulatory Commission’s rate-setting process for the U.S Postal Service.
Consumers are so used to the ability to receive paper-based documents that we can’t imagine being deprived of our “right” to have it – but the entitlement isn’t as well grounded as we think.
The USPS has brought back promotions for 2019. Do you have a planned strategy to not only save money on postage, but really stand out?
