Promotional Products: A History of Printing
What are promotional products? Why do people love them so much? More importantly, how can an integration with this industry help your business? To get started, let me take you back to the beginning, a beginning that without the printing industry would not have happened.
It is 1881 in Coshocton, Ohio. Industry pioneer Jasper Freemont Meek wants to find ways to bring new revenue to his printing business and use his printing presses during their downtime. One day when Meek is outside of his office and watching school children as they walk down the muddy streets to the schoolhouse, he notices a schoolboy drop his books into the mud and got an idea.
Seth Barnett is considered an expert on cooperative marketplace success. He is the Vice President of Operations for the international technology company Altitude Group which serves as the tech provider for Think Promo Now. Seth regularly speaks across the country to professionals in various industries about how to engage with and adapt to changing markets and new consumerism. He has appeared in numerous publications across the US and the UK. He holds a Bachelor of Science degree in management, a master’s degree in public administration and a master’s degree in law.