10 Marketing Strategies for In-Plants: What's Trending and How to Succeed
Sponsored by: Ricoh
Speakers: Anna Graham, Manager, Marketing Services, Ricoh; Erica Derrington, CGCM, Manager, Graphic Communications, Olathe Public Schools; and Kirsten Noyola, Manager, CHRISTUS® Print Services
In-plants are implementing new ways to thrive in an evolving business environment and looking for more ways to demonstrate value to their parent organizations. Understanding current marketing trends and consumer habits can help position your in-plant to marry your operations into those services to deliver greater success, cost savings, and value.
Success requires a strategic approach— identifying the trends that make sense for your business; understanding how your operations could support and deliver them; and implementing the resources needed for proper implementation and onboarding. In this webinar, a panel of in-plants and industry experts will take you through the top 10 marketing strategies in today’s in-plant space and discuss how these current consumer trends are helping businesses expand their services.
Join us on Tuesday, June 27th as we share:
- How to leverage current trends to build value.
- The best practices to help in-plants improve day-to-day operations.
- How to target growth opportunities and prioritize initiatives to meet current business and end-customer needs.
- What strategic steps to take to expand into new service offerings.
Sponsored by Ricoh USA
Couldn’t make it on June 27th? No problem! Printing Impressions and In-plant Impressions webinars are archived for 90 days after the live event. Click above to register and get access to this webinar, both live and on- demand.