How to Leverage Market Research: The Secret Competitive Advantage in Print
Sponsored by: Ricoh USA Mike Seethaler, President, Raintree Graphics; Lisa Cross, Principal Analyst, Research, NAPCO Media; and Nathan Safran, Vice President, Research, NAPCO Media
Speakers:
Understanding the markets you serve, and your competition, is crucial to building a foundation for success. Market research can help you build better business and marketing practices, while ensuring that you meet customer demands and differentiate your business from the competition.
Backed by data shared by NAPCO Research – and complemented by examples from real-world print service providers that have implemented strategies for success – we will explore the importance of market research in gaining a competitive advantage.
In this webinar, we will discuss:
- What market research is relevant to business success;
- Why business and marketing practices should be revisited annually;
- Strategies to strengthen and maintain a competitive advantage.
Sponsored by Ricoh USA
Click here to view this free webinar today!
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