Generate Revenue With Augmented Reality
Augmented Reality is a hot topic. Two weeks after IPG presented a live webinar on AR, scores of printers continue to listen to replays of the presentation to learn how to use AR to provide more value to customers and generate new revenue.
Like all print providers, in-plants must differentiate their businesses to beat the competition. Visual Search Technology will allow you to enhance traditional printed pieces to connect end users with digital content. Just by pointing a smartphone or tablet at a printed piece, users can be immersed in a digital experience.
Augmented reality helps your printed materials live longer, adding more value to the standard printed page. Being able to provide this added value to your customers will ultimately earn you more long-term business.
This webinar, moderated by IPG Editor Bob Neubauer, drew hundred of live viewers when it was originally presented. You can watch it again any time. Get more info here.