Color Capabilities Boost Volume at Rhodes State College
Adding color printing capabilities can bring a big boost in business for an in-plant. That’s what happened at Rhodes State College, in Lima, Ohio recently. Until last fall, the three-employee in-plant printed only black-and-white jobs. All color printing was outsourced.
But new manager Chuck Brantley saw that the in-plant was missing a big opportunity here. So with the full support of his college president, he swapped his shop’s Xerox Nuvera for a new Konica Minolta bizhub PRO C65hc color printer and a 105-ppm Konica Minolta bizhub PRO 1050 monochrome printer. Brantley was able to negotiate lease payments so the in-plant is paying almost exactly what it was paying for just the Nuvera. Since then, everything has changed at the in-plant.
“We completely transformed what we’re doing,” enthuses Brantley. “We have increased our volume 40 percent.”
The in-plant now prints color post cards, signs, promotional materials, flyers, newsletters and more on its bizhub PRO C65hc, which Brantley says was the first to be installed in the country. And because it can now handle these color projects, the in-plant is now held in higher regard, Brantley says.
“They’re looking at us as a valued portion of the institution,” he observes.
Bob has served as editor of In-plant Impressions since October of 1994. Prior to that he served for three years as managing editor of Printing Impressions, a commercial printing publication. Mr. Neubauer is very active in the U.S. in-plant industry. He attends all the major in-plant conferences and has visited nearly 170 in-plant operations around the world. He has given presentations to numerous in-plant groups in the U.S., Canada and Australia, including the Association of College and University Printers and the In-plant Printing and Mailing Association. He also coordinates the annual In-Print contest, cosponsored by IPMA and In-plant Impressions.