Multimedia And Video--Lights, Camera, Action
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Once they make the shift and the synergies begin to fly, however, the differences will start to become apparent.
"Sometimes it has been easier to get funding for video equipment than to upgrade printing equipment," says Beachler. "Video is the hot item now."
Communication Is Crucial
Organization, both of management and purchasing guidelines, also plays a role in whether multimedia services can be successful at in-plants. At Miami University in Oxford, Ohio, video and multimedia are part of an overall department that includes printing and copying but are headed by different individuals. Working together has gone smoothly, but there have been occasional mix-ups.
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