Digital Color: What a Difference A Decade Makes
Driving Strategic Relevance
Effective use of digital color can help drive the importance of the in-plant as an integral part of key business processes in the organization. Many in-plants struggle with strategic relevance. The management of in-plants is generally isolated. The skill set and expertise required to manage an in-plant is different from what the overall business often requires. Without an advocate in senior management, the in-plant often becomes an island of expertise.
Barbara Pellow is the owner and founder of Pellow and Partners. With her long history focusing on digital communications and print technology, she works with both print service providers and equipment and software manufacturers on the development of strategies to improve revenue and profitability and grow market share.